HINTER is a veteran-owned brand agency that architects powerful platforms of influence
Through intelligence, strategy and creative work, our duty-driven clients such as those in the Defence Industry are able to build loyal brand communities. By leveraging these communities as an asset, they are better positioned to shape and influence our society and nation — for the greatest security benefit possible.
What we do
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Brandscape characterisation facilitates deep understanding, giving a more complete picture of market dynamics and the people we serve.
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Positioning strategy carves out a unique space within the brandscape, establishing a radically differentiated brand we can own and defend.
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Narrative design fortifies brand positioning, giving context and guiding purposeful decisions through a unique point of view.
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Identity creation expresses brand narrative, bridging the gap between who we are and how people perceive us.
Brand solutions from $4,990 inc GST
Who we’ve worked with in Defence Industry and beyond.
Our difference
Sense-making
We specialise in connecting the (seemingly) disconnected: We create order from chaos and through sense-making, we help businesses see the forest through the trees and bring decision-making clarity.
Pragmatic Creativity
We meld imagination with pragmatism: We explore beyond what is already known while considering real-world constraints and complexities, to radically differentiate and create new ways of doing things.
Experiential-focused
We uphold the soul-stirring attributes of aesthetics: In all that we do, we infuse personality, storytelling and beauty with the intention to tangibly shift perceptions and evoke profound emotions.
Selected work
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Evolve Capabilities
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City of Stirling
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Nebo Global
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Data Drives Insights
Amplifying impact through branding
HINTER is a veteran-owned brand agency serving defence industry businesses in Australia and allied nations. By combining our real-world defence experience with design craftsmanship, we architect brand solutions that are practical in application and powerful in effect. Through being able to leverage their brands influence, our duty-driven clients amplify their impact, even in challenging times.
From intelligence and strategy to identity design, we equip duty-driven executives such as those in the Defence Industry with brand solutions that transform their company or products into powerful platforms of influence.